Animated Explainer Videos

We explain your business!

Why does a business need an Animated Explainer Video?

Innovative ideas need explanations! You only have 7 seconds to grab a visitor's attention. If they see a video they'll hang out a little longer and are more likely to take the next step toward doing business with your company. Our job is to help brands and organizations explain what they do. Animated Explanation Videos or Explainer Videos as they have come to be known, are a powerful way to explain a complex idea or an innovative new web business. Attention spans are short. People don't read web text. Explain "How It Works" with an animated explainer video. How It Works Media produces animated videos, e-commerce videos, TV Commercials, Web Marketing Videos, Videos for Content Marketing and SEO, Mobile App Tutorials, and How It Works Videos.

Content Marketing; animated videos are a great way to add valuable information to your website to attract site visitors and improve SEO.

View our Portfolio to see what we've done for other businesses.

See what style of  explainer video is right for your business. Just click the button and set up a free video marketing consultation.


Yes we have an Explainer Video about us too. We don't just talk it!
Elevator pitch explainer





I contacted How It Works because I saw their video for Caplinked. I would never have signed up with Caplinked had it not been for the video.

Vik Bakhru | COO First Opinion

From start to finish and all the way through, they understood the details and broader picture and delivered exactly what the client wanted, and some. A total pleasure to deal with in every way. Bottom line, what a success!

Yoel Calek | Director, Strategic Minds

Our video for Swipe Advertising has proved to be highly successful in generating incredible buzz for our product.  The How it Works team also worked with us to ensure that the script was clear and expressed our key points properly.  The artwork brought it all together.  We have used How it Works on multiple explainer videos and we plan on using them more.


Robert S. Manoff  | SoMo Audience Corp.

It was such a joy working with Scott at How it Works Media. He took our ideas and ran with them, was open to feedback and was even able to scramble and help us with projects at the last minute!

Rachel Taylor | Partner Marketing, Demandforce Inc.

I think this has been one of the best experiences we have had with a vendor. You spent time up front to understand what our needs were, have been very accommodating with any changes we have requested, you met every deadline you said you would, and you have produced a very professional video that is right on the mark!

We look forward to more opportunities to do business with you in the future!

Debbie Disler | Director-Customer Advocacy, Hayes Software

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